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Weekly Health Insurance Round-Up: August 30 - September 3, 2010 Posted: September 3rd, 2010

By Maryalene LaPonsie

Insurers are rolling out consumer-friendly programs across the nation. This week health insurance companies showed that they are ready to help by rolling out consumer-friendly programs. Learn more about what Aetna, Amerigroup, Molina Healthcare and UnitedHealthCare have planned.

Weekly Health Insurance Round-Up: August 30 - September 3, 2010

It looked like all good news in the world of health insurance last week. Aetna and UnitedHealthCare both have babies on the brain, while Amerigroup debuted a pilot program to provide 24/7 nursing service to Medicaid and long term care patients. Oh, and did we mention Bobby Flay? Keep reading for more details.

Aetna helps the stork arrive...and feeds its employees in style

Whether caused by poor health habits or the trend toward delaying pregnancy until later in life, infertility seems to be on the rise in the United States. According to the Centers for Disease Control and Prevention (CDC), some 7 million couples in the U.S. are expected to have trouble conceiving this year. However, thanks to a grant from Aetna, potential parents are getting a little help in coaxing that stork to come out of hiding. Using money gifted by the health insurer, the CDC has produced three videos aimed at educating infertile couples about their options.


Then, once that little one arrives, you can raise your own gourmand with recipes from Aetna's "Healthiest Chef." Proving that health insurance companies can have a little fun too, Aetna flew in celebrity chef Bobby Flay to judge its Healthy Food Fight contest. As part of an initiative to improve healthy habits among its employees, the contest crowned James Alexander as the company's "Healthiest Chef." His winning creation? A bleu-cheese turkey burger on a whole wheat bun.

Amerigroup nurses to the rescue

It's a situation we all want to avoid: a health emergency in the middle of the night. Or is it an emergency? Is it a serious problem or something that will go away on its own? Do you wait until the morning or go to the emergency room now?

These are the types of questions that run through your head at 1 a.m.. Fortunately, for some Amerigroup patients in Tennessee, there is an easy an answer. The health insurance company has instituted a 24/7 nurse triage hotline for its Medicaid and long-term care patients. Now, when you don't know what to do, help is just a call away.

Molina Healthcare is growing in the Badger State

Molina Healthcare recently announced that it acquired Abri Health Plan, which offers Medicaid managed care in Wisconsin. The purchase brings approximately 18,000 new Medicaid members into the Molina Healthcare fold.

UnitedHealthCare shows a little love to babies, Asian Americans and diabetes patients

That may sound like a strange mix, but it just goes to show that UnitedHealthCare is all about helping people in all walks of life.

First up are the littlest ones of all: newborns. Responding to a surge in elective cesarean section and inductions before 39 weeks of pregnancy, UnitedHealthCare is reminding moms-to-be that babies are healthiest when delivered at full-term. In a recent survey by UnitedHealthCare, more than half of new moms thought it was safe to deliver their babies before 37 weeks gestation, even if not medically necessary. UnitedHealthCare has launched a campaign to let these moms know that even though babies born at this age generally survive delivery, they are at greater risk of developmental delays.

Moving on to the adult set, UnitedHealthCare was named the "Corporate Advocate of the Year" by Asian Enterprise Magazine. UnitedHealthCare was also recognized as one of "Fortune 500's Best Companies for Asian Pacific Americans and Islanders." Meanwhile, UnitedHealthCare's Asian Initiatives National Vice President, Christopher Law was honored with the magazine's "Small Business Advocate of the Year Award."

Finally, five markets nationwide are the testing grounds for new diabetes management programs. UnitedHealthCare and Walgreens are working together to provide diabetes patients with free health coaching and counseling services from Walgreens pharmacists.